Two types of gatherings for hand-letterers: a conference and a retreat.
Beautifully different yet complementary experiences.
June 5–8, 2019
Salt Lake City, UT
Keynotes, breakout sessions, panels, workshops,
live lettering, and tons of fun activities in between.
Half day: $195 / Full day: $325
Conference Price until March 15: $495
Conference Price starting March 15: $545
September 25–28, 2019
Erik Marinovich, Sabeena Karnik, Mary Kate McDevitt
$1695–$1920 (depending on room selection)
Price includes bus to and from SLC airport, three nights
lodging, all meals, all programming and festivities.
Registration opens April 3, 2019.
In 2015 I signed up for a two-day freehand lettering workshop in New York City taught by Ken Barber, and I invited my Instagram friend Lauren Hom to join me, which she did. We hadn’t met in person beforehand, and we had a lot of fun learning, lettering, and dining together, and becoming lettering friends in real life.
In 2016 I wanted to expand upon this experience and had the idea to create lettering retreats, because nothing like it existed for letterers. Design or creative conferences and retreats usually lump lettering in with several other creative fields, and I wanted to do something different. I created the first LetterWest Retreat in 2017 as a three-day, 35-person getaway with industry leaders as speakers, workshop instructors, and panelists as well as a some outdoor activities. Attendees and presenters alike loved the experience—in 2017 and 2018, they sold out within minutes each year.
The intimate size made the retreat experiences something magical, and I love the small, personal size of the retreats. However, after talking with more people in the lettering community, I realized that more quality events created specifically for them, during which they can be together in the same physical space. I wanted to make a LetterWest event that was more inclusive to more people, more financially accessible than the retreat and welcomed all skill levels, while bringing letterers together in a very meaningful way. So for 2019, I’ve expanded the brand of LetterWest to be both a large lettering conference and a small retreat.
My hope is that LetterWest can help to build up the community of letterers around the world by creating opportunities that help them achieve their career goals and love lettering even more.
–Becca Clason, LetterWest Founder